2015

The Cooper Hewitt had been shut for extensive renovation, and had subsequently slipped off the radar.  The museum also had the problem of being located in the Upper East Side - an area of New York not known with cutting edge design.  To re-eagage the design conscious and museum going public - and to put the museum's location at the centre of that conversation - we used site specific outdoor to take at pop at other areas of the city.

Agency: Wieden + Kennedy New York
Role: Management Supervisor